She occupied Managerial positions and worked in the Management of
Major Accounts at TNS Gallup, and Nielsen (Customized Research).
Major Accounts at TNS Gallup, and Nielsen (Customized Research).
She specialized in the shopper’s experience at the point of sale and in business-to-business markets. She led innovative and challenging projects at a local and regional level, excelling in the design and start-up of new approaches for corporations and work teams involved.
She has a Bachelor’s degree in Sociology (Buenos Aires University- UBA) with post-graduate studies in Methodology (UBA) and over 15 years of market research experience.
Member of the Argentine Association of Market & Public Opinion Research
known as SAIMO in Spanish) and of the Qualitative Research
Consultant Association (QRCA).
known as SAIMO in Spanish) and of the Qualitative Research
Consultant Association (QRCA).